Our vision: Re-connecting people to make sports more human again.
Something feels off.
Look closer at so-called “social” networks or fitness spaces, and you’ll see a constant culture of comparison. Higher. Faster. Better. Or simply: who looks better while working out?
The problem: While the “cool” (aka fit) people find validation and visibility, those who are struggling are quietly overlooked. That is not how real communities work.
Find greatness.
Sports should be more than just another item on our To-Do-Lists.
Ask people on a public basketball court why they’re playing, and the answer is usually simple: “Because it’s fun.”
And sure — being fit is fun.
Getting fit, however, often isn’t.
And it's especially those moments when motivation is low — when we’re battling our inner resistance and could use friends the most — that we’re often on our own.
We’re here to change that.
We want to help people go running because it’s fun — not because by they feel obliged by a training plan that tells them they have to.
And here, we believe doing sports together with friends is powerful in two ways:
it’s time well spent together (aka "fun"), and it provides motivation and support when it matters most.
We call this...
What if fun mattered more than results?
Our answer: CREWS
Real support (and yeah we do not mean "Kudos") from real humans when you really need it the most... not just when you've posted the latest happening.
